Frisco is one of the hottest luxury real estate markets in Texas, with its blend of upscale communities, excellent schools, and top-tier amenities. Buyers love Frisco’s master-planned neighborhoods, luxury golf course estates, and access to shopping, dining, and sports venues. Trends show strong appreciation year over year, with many homes selling above asking. In this fast-paced market, I guide buyers to the right neighborhoods and help negotiate deals that keep them competitive without unnecessary stress.